RCA Quiz Case: Blinkit is facing a 10% drop in its daily users over a period of time. Interviewer: "Can you identify the root cause of it??" Are you ready to start the quiz? —Please choose an option—I have read the guide to solve the RCA, I'll start.No, let me go back and checkout the RCA guide. Okay. Candidate:"Sure...I would like to start thinking from..."(choose an option) —Please choose an option—An Internal causes perspectiveAn External causes perspective Please go through the RCA guide and reload this page. Interviewer: "Sure. You can start with internal causes." Candidate:"I would like to know if there are any..."(choose an option) —Please choose an option—Logging errorsRelated feature updates( feature that drives the main metric directly)New feature /UX flow updateLibrary upgrades Interviewer: "Alright. Go ahead with the external causes." Candidate:"From an external causes perspective I want to identify if there are any..."(choose an option) —Please choose an option—Platform ( android/ios updates)Geographical/Regional changesPolitical changesRegulatory policy change towards the domainCompetition changes Interviewer: "That's a good question. We double checked for any logging errors and nothing of that sort was found." Interviewer: "That is surely one way to look at it. But the driver metrics have not been affected as no such updates relating to these metrics were launched." Interviewer: "Yes..that's correct. There were some updates in the shopping cart page that aims to improve the UX of the app" Candidate:"Okay I would like to Focus on these updates and then proceed to other causes. Can you tell me about.. "(choose an option) —Please choose an option—specific parameters to the page like KPI's, metrics, user feedback, reviews Etc. were down?Any impact on push notifications for usersAny change in the App's product listing? Interviewer: "Not really, the last library upgrade was 6 months back and no impact on DAU was observed." Interviewer: "You're on the right track. There was an increase in the drop-off rate in the cart-page. Can you list the possible scenarios that caused this drop as well??" Candidate:"Sure the possible scenarios could be.. "(choose all correct options) longer loading time to add itemsUsers facing adaptability issues to new flowThe Updates have caused the app to compromise on its value proposition offeredApp crashes increased in the cart page Interviewer: "Perfect! You have identified the root cause successfully." Thank You Interviewer: "No...the update can't change the value proposition of the app. think again" Interviewer: "I understand that you're trying to focus on the impact caused on influx of new users to the app. However, it remains unchanged." Interviewer: "No Change was seen in the multitude listing of different products. Try focusing on the user interface impact of the updates." Interviewer: "Both platforms support the application in the similar manner and no recent changes have been made." Interviewer: "Certainly! Our competitors introduced new features in their business which got seamlessly integrated in their app. But the current root cause for this case is not related to this factor. I would like you to continue exploring internal root causes" Interviewer: "Yes..That's a possible aspect to this. However, all of our campaigns were directed towards all the regions uniformly in India." Interviewer: "No..This is bit far fetched. The government change didn't really impact the usage of our app," Interviewer: "No new mandatory requirements were launched recently. The last policy change was the KYC feature which was made mandatory around an year back. "
